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SERVICE AREAS |
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WEBSITE CONVERSION
ENHANCEMENT PROGRAMS |
Driving Visitors to a Website is
NOT
Enough. Converting them
to
Buyers is the Goal... |
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Successful website conversion
enhancement starts with understanding the components that
makes visitors take the action you want them to initiate.
After driving visitors to the website, we MUST implement
conversion enhancement techniques that encourage them to
contact you, purchase a product of service, download a PDF
or merely pick up the phone and call. Just driving traffic
to your website is not enough! Very specific steps must be
taken in the website
design phase to ensure visitors convert to clients.
We take the challenges surrounding
conversion enhancement very seriously. Quantifying the
revenue producing results in a website always comes to the
point of conversion enhancement. Our programs are all
designed specifically to meet our client's website
conversion enhancement needs.
Remember... just driving traffic to your
website is NOT enough! Our experience in website
conversion enhancement can you improve your website's
productivity. Contact
us for more details... |
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What Makes Your Offer
Different..?
Think back... What have clients and prospects said about
you and your company? Have they applauded you for your
approach to doing business? Did they say you made them feel
like you understood their needs and wants? Did you deliver
more than the "normally expected" results? Think
back to the reasons clients buy from you. How did you meet
their needs and wants? These questions are all considered in
our website conversion enhancement programs.
Are there things you do and take for
granted that other competitors don't do? If the answer is
yes... you should be telling your prospective clients
about these reasons to do business with your company or
organization. Is your process, product or service
something that you are very proud of? Can you
differentiate your company from the others by stressing
these facts? Can you put these in quantifiable terms that
the visitor and prospective client will understand and
understand the implied value? This is the stuff great
websites are made of... and it is the basis of website
conversion enhancement techniques. |
Understanding the
Prospective Client...
Make it your primary Internet business goal to understand
the prospective client. What do they want and need? How can
you make them feel something when the visit your website?
Make the experience as personal as possible and still be
professional. Be informative... do more telling than
selling. Make the messages simple and clearly stated. They
will get it and appreciate that you have made them an
educated buyer. Finally, engage them... get them to take the
next website conversion enhancement step by following your
direction! |
Get the Visitor to Stop
and Think...
It is most likely not going to be the size of the product
or the color that does it. Upon first glance, they are not
going to be as excited about your product and/or service as
you are. They are preconditioned to pass by your website in
a blink of an eye. What are you going to do to engage them?
How will you get them to stop, look, read and think about
your product or service? The answer you come up with will be
critical to the website conversion enhancement success you
have in gaining their confidence enough to buy or call you.
Make sure what you say is NOT the same old thing they are
used to seeing or reading on other websites. This is hard
work... but worth the effort. |
Doing the Obvious Things
First...
Of course, your product quality, selection of goods and
services, prices, shipping policies and ease of doing
business policies are important. But... these things are
always a must and don't differentiate you from your
competitors. Take the time to be different and touch the
visitor's Buying Buttons by focusing on the obvious
website conversion enhancement techniques!
We encourage our clients to get together
with their Internet marketing team and focus on asking and
answering the following: "What are the MOST Asked
Questions by potential clients?" Now complete the
second - "What are the MUST Ask Questions?" re
the process of qualifying a prospect. Answering these
questions in a written form will identify useful website
conversion enhancement methods.
Let us show you and your Internet
marketing team what we can do to help you implement and
manage website conversion enhancement programs. |
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Website Conversion
Enhancement Services Guidelines: |
Internet
Consulting and Coaching, Inc. is a website conversion
enhancement company based on Long Island, NY specializing in improving client website
and business performance through custom website conversion
enhancement related programs. Customized solutions use
unique website conversion enhancement techniques focusing on
specialized website conversion enhancement guidelines that
are proven to be effective. All custom website conversion
enhancement programs are designed by well-informed
professionals trained in delivering results in the website
conversion enhancement area. Internet Consulting and
Coaching, Inc. provides state-of-the-art website conversion
enhancement programs tested and accepted by the industry.
Each website conversion enhancement program involving custom
website conversion enhancement programs, Website conversion
enhancement services, Website conversion enhancement
training, website conversion enhancement coaching and
website conversion enhancement processes is created under
confidential terms with our website conversion enhancement
clients.
Specific
website conversion enhancement related information
collected during client participation in any website
conversion enhancement program determines the
scope-of-work, expectations and measurement components
contained within the final website conversion enhancement
services. Our website conversion enhancement staff
conforms to proven custom website conversion enhancement
project steps ensuring positive results while delivering
our website conversion enhancement services.
Implementation of website conversion enhancement programs
is coordinated with clients through our project management
team. Client participants in any website conversion
enhancement program are expected to comply with the
direction being offered by the Internet Consulting and
Coaching, Inc. website conversion enhancement services
facilitation team. Client references re: custom website
conversion enhancement programs, website conversion
enhancement services, website conversion enhancement
training, website conversion enhancement coaching and
website conversion enhancement processes are confidential. |
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Personally
Servicing: Long Island, Suffolk, Queens, Nassau, New York
City, Westchester, Staten Island, Bronx, Queens, Brooklyn,
Manhattan, Greater New York, New Jersey & Connecticut
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© 2009
Internet Consulting & Coaching, Inc. | 273 Walt Whitman
Road, Suite 201 | Huntington Station, New York 11746 | Long Island, NY
Phone: 631.423.0815 | Mail:
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